“Authority Selling”

Frank
Merenda


Entrepreneur and popularizer, Frank Merenda, has taken the entire fabric of enterprise by storm, starting in Italy and Europe and eventually making his way overseas.

Frank is wiping out everything unnecessary and dangerous that hurts businesses professionally both in Italy and abroad, such as backward mentality and closed-mindedness towards marketing and professional sales. His business lessons offer a breath of fresh air.

The reason for his success should be sought in the staggering numbers that allow him to touch the lives of so many people: sold-out tours up and down Italy, involving thousands of entrepreneurs and freelancers; training events held in various European cities that people from all over the world attend; hit publications with thousands of copies sold, such as, “Marketing Sucks (if You Study it at University)”, “Selling Sucks (if You Don’t Know How to Do it)” and “The 7 Laws of Marketing for the Twenty-First Century”, co-written with Al and Laura Ries; his magazine, “Merenda Monthly – the Only Monthly Magazine Dedicated to Small Business Owners Who Make Italy Great”, which tallies thousands of subscribers; the exclusive club, “The Circle of Entrepreneurs”; and the icing on the cake, his hosting of the TV show, “I’m the Boss Now”, on one of the main national TV networks.

He’s currently going full steam to pursue his mission while he continues to train and study beside his teachers, namely, the leading global marketing experts and people of caliber, Dan Kennedy, Al Ries, Laura Ries and Jay Abraham—just to name a few.

“Authority Selling”

The scientific formula that will allow you to generate authority in your industry, leaving your competitors behind once and for all

Frank
Merenda


Entrepreneur and popularizer, Frank Merenda, has taken the entire fabric of enterprise by storm, starting in Italy and Europe and eventually making his way overseas.

Frank is wiping out everything unnecessary and dangerous that hurts businesses professionally both in Italy and abroad, such as backward mentality and closed-mindedness towards marketing and professional sales. His business lessons offer a breath of fresh air.

The reason for his success should be sought in the staggering numbers that allow him to touch the lives of so many people: sold-out tours up and down Italy, involving thousands of entrepreneurs and freelancers; training events held in various European cities that people from all over the world attend; hit publications with thousands of copies sold, such as, “Marketing Sucks (if You Study it at University)”, “Selling Sucks (if You Don’t Know How to Do it)” and “The 7 Laws of Marketing for the Twenty-First Century”, co-written with Al and Laura Ries; his magazine, “Merenda Monthly – the Only Monthly Magazine Dedicated to Small Business Owners Who Make Italy Great”, which tallies thousands of subscribers; the exclusive club, “The Circle of Entrepreneurs”; and the icing on the cake, his hosting of the TV show, “I’m the Boss Now”, on one of the main national TV networks.

He’s currently going full steam to pursue his mission while he continues to train and study beside his teachers, namely, the leading global marketing experts and people of caliber, Dan Kennedy, Al Ries, Laura Ries and Jay Abraham—just to name a few.

I bet that knowing your weak competitors get more results and more clients than you makes you turn your nose up

The reason this happens is that they were able to generate AUTHORITY, despite not being particularly good at their jobs

In this free video course, I explain the scientific formula that will allow you to generate authority in your industry, leaving your competitors behind once and for all!

Frank Merenda, putting 300 people from all over Italy in a room, receiving dozens of positive testimonials and being able to contribute to the success of hundreds of businesses is something truly unique and extraordinary.

We’re rewriting the history of Italian restoration.

Special thanks to you and Merenda Method. Without your help, none of this would have been possible. ❤️🙏🏻

Giuliano LanzettiPienissimo / CEO
It’s thanks to sponsors that I’ll be live on Rai3 Geo tomorrow after 5 PM, talking about my beloved coffee and the fragrant world that surrounds it…
Thank you, Frank!
Alberto TrabattiTorrefazione Caffè Penazzi 1926 Ferrara
Sorry, but I have a big problem. I secured a year-long contract with one of the wealthiest, most historic jewelers of Milan.

The problem is that I didn’t learn any information in the inexpensive American books, I learned it from Frank, paying dearly for his courses and product info.

Does that still count or should I look the other way?”

Francesco Caruccio
Today - exactly one year after my first winning salesman, after all of the completed courses (including the master), the magazine, the completed blogs, the bundle, the client reactivation, the referral strategies and the budgeting analysis - I’m receiving my first sponsorship on Facebook on a back-end service with an irresistible front-end offer on a precise target of people based on client profiling.

Yes, I agree that the copy is to be improved—everything is to be improved. There are still tons of things to do: PR, books, groups, etc. etc., but I’m really almost emotional. The results? 500 fewer clients in November with the same turnover as last year. The average receipt has basically doubled.

Thank you, Frank. Now let’s go hunt for new clients.

The vacuum cleaner is ready

Giancarlo Pragliola
Today we’ve had a major outcome in terms of PR, as we are receiving a great deal of attention nationwide on TV and in newspapers. The phones are exploding and we’re there answering calls… even though it’s Christmas Eve! This is just to say thank you to Frank and his marketing. Studying and applying without ifs or buts.

When you have marketing knowledge in your hands you really have everything on your side.

William Cappa
MCDONALD’S, BURGER KING, MONCLER E IL MARKETING GRETINO

Mcdonald’s, Burger King, Moncler and Marketing Idiots.

Marketing is not difficult. It’s made difficult to give the illusion of who knows what kind of saintly, creative, brainy aura that gets brilliant ideas from hyperuranion—that are of course, inaccessible to most people. But that’s not exactly the case. The first inviolable rule of marketing is: ONLY communicate your differentiating idea. To put it…
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If you’re still calling cold, this is for you…

In the fall of 2011, the Keller Center for Research at Baylor University in Texas carried out a study to quantify the importance and effectiveness of cold calling as a tool to acquire customers on a totally unqualified list. The experiment involved 160 agents from all over the United States. Each agent was provided with…
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Small Guide To Differentiating A Pair Of Tights

As I always say, there is no future in the market, or at least not a bright future like the one I wish for my students, for those who remain undifferentiated and limit themselves to doing what others do but a little less. The typical “best product at the lowest price” strategy is intended to…
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CIRCOLO DEGLI IMPRENDITORI

NEW BOOK FROM FRANK MERENDA

MARKETING MERENDA COURSE

EVENTS

Marketing Evil | 16 – 17 Febbraio 2019 | Palacongressi, Rimini (Italia)

In this course, I will explain how to get out of the tunnel of fluff marketing and ineffective sales techniques, providing you with a tested client purchasing system based on the concept of “Info-First.”

The founding father of brand positioning and his daughter, Laura, the creator of the “Visual Hammer” concept, will be on stage with me to offer you the most advanced strategies for becoming the first thing on your client’s minds.

Superman Venta | 8 Settembre 2019 | Hotel SB Diagonal Zero, Barcelona (España)

Merenda Method is coming to Spain!

Discover the unpublished techniques and strategies for selling more in Spain.

Venditore Vincente 2019 | 28-29-30 Novembre e 1 Dicembre | Hotel SB Diagonal Zero, Barcellona (Spagna)

Venditore Vincente 2019 is coming to Spain.

Discover the unpublished techniques and strategies for selling more at the new location in Barcelona.

Do you want to know when new events are taking place?

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